Thingtesting Launching a Brand Discovery and Testing Digital Community
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Thingtesting is a product design company that has been working with companies and startups to bring innovative products to market. I have seen that the company faces the same challenges in their discovery phase as many other product development companies. One of the challenges is figuring out how to engage with potential customers. I believe that Thingtesting could create a community that engages potential customers by asking questions and collecting feedback. The community would provide valuable insights to the company and give potential customers a better understanding of the product. By collecting feedback and having a community,
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“I have always believed that our biggest success is our ability to test and discover new ideas without relying on conventional approaches to marketing. Our Thingtesting platform empowers our customers to discover new insights and unlock new opportunities, regardless of their size or industry. he said “The Thingtesting platform enables customers to discover new ideas and launch them into a marketing ecosystem that spans traditional marketing activities (e.g. Content marketing, social media marketing, search marketing, etc.) to digital marketing (e.g. Webin
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As a result of my recent work on Thingtesting, the first major milestone has been achieved in the launch of the brand new digital community. I am proud to report that the community has been created and is now live. This community is designed to provide users with access to a wealth of knowledge related to business development, marketing, and sales. My personal experience and honest opinion: I’ve been working with Thingtesting on this project for about six months now. Initially, I was skeptical about the idea of a digital community because I felt that it was
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I’m a certified expert in a niche area of brand discovery. That’s what I do for a living. For about six years now, I’ve been an independent consultant. I’m available for work, whenever the client calls. My services are unbeatable. And the only way to get one is to make a direct inquiry. Well, one time, a branding agency sent me an assignment. They wanted me to help them test the viability of a brand discovery and testing digital community. I’ve never done something like that
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Things I discovered during Launching a brand discovery and testing digital community were: 1. The marketing world has gone beyond traditional marketing. New marketing methods and technologies like gamification, A/B testing, user feedback, and analytics have been in play. 2. Digital Marketing 2.0 is here, but the old traditional marketing 1.0 is still here. The reason is that companies still rely on traditional marketing methods to reach their customers. Companies tend to use their marketing dollars to pay to create a
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