SubK Impact Solutions Reaching Unbanked Consumers in India
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The case study is written for a leading private bank, a client of ours. It’s a detailed look at how SubK Impact Solutions (SubKIS) has grown, impacted its services, and continues to grow its customer base through targeted marketing initiatives. Briefly, SubKIS is a 10-year old B2B marketing firm headquartered in Gurgaon, India. It focuses on reaching the unbanked in India through a unique model that blends marketing and technology into an effective
VRIO Analysis
In the era of online and mobile payments, the banking system has been losing ground to other digital platforms such as peer-to-peer lending, payments, and remittances. This has been mainly due to low literacy levels among the Indian population. In the absence of the traditional banking system, India has started to embrace self-help and DIY banking in recent years. This has created an opportunity for the non-banking financial services (NBFS) providers, like SubK Impact Solutions (SIS), to reach
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In 2014, a group of young and dynamic entrepreneurs from Delhi, Gurugram, and Mumbai came together to create the country’s first fintech company targeting unbanked consumers (i.e., people without bank accounts) in the country. They set a goal to help such individuals gain access to finance. Soon after, they realized that it was a much larger problem than just a few individuals; they needed to reach millions of unbanked Indians and start making a real impact. SubK Impact Solutions
SWOT Analysis
SubK Impact Solutions (SIS), a global, technology-driven financial services company headquartered in the United States, recently launched the “SubK Solutions for Financial Inclusion” product in India to improve the financial inclusion rate and increase the reach of the unbanked population. The aim of this product is to bridge the financial access gap, especially in the unbanked rural India, where the financial inclusion rate is currently estimated at only 28% (RBI, 2019). Problem Statement
Case Study Analysis
I am a former journalist, and before joining SubK Impact Solutions as a case writer, I have seen many companies try to reach unbanked consumers. In my experience, most companies failed to reach unbanked consumers because their marketing strategies targeted traditional banking methods, but unbanked consumers are more interested in cash, mobile payment apps, and digital wallets. I also observed that traditional banks are not the only companies that want to reach unbanked consumers. SubK Impact Solutions, a tech-based company
Financial Analysis
Title: SubK Impact Solutions Reaching Unbanked Consumers in India I. SubK Impact Solutions, a leading financial inclusion and consumer finance company, provides innovative solutions for addressing underserved markets through a range of financial services. The company aims to create a more inclusive financial system that helps customers in rural and remote areas to access financial services. Click This Link The company has a vision of transforming India’s finance landscape and reducing poverty through financial inclusion. The main objective of the financial inclusion initiative
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SubK Impact Solutions (SIS), a social enterprise, is a start-up that provides a solution to the financial inclusion problem. It has successfully reached over 20,000 people in the past six months with their target of reaching the unbanked population of India by 2020. SIS’ model consists of setting up a community bank that provides credit, insurance, and other financial services to the marginalized and low-income sections of the society. SubK’s unique strategy is based on the belief that