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Flipkart Leveraging Customer Analytics

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The Indian ecommerce market is experiencing tremendous growth in recent years. As of July 2021, Flipkart had a market share of 52%. According to a recent research report by CAGR Insights, the market size of ecommerce is expected to grow to $265 billion by 2024. However, the ecommerce market is still fragmented, with each player having limited data, leading to a lack of cross-product recommendation. Customers’ preferences and the behavior behind their decisions can be measured through various

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Flipkart has leveraged customer analytics to improve its selling, delivery, and customer service processes. The company offers personalized recommendations on products based on customer browsing, purchase history, and search queries. These insights are based on anonymized user data, which Flipkart collects through a unique 16-digit ID. For example, Flipkart collects customer data during the purchase process. It stores the customer’s purchase history, IP address, and transaction details. Flipkart then uses this data to recommend products

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Flipkart’s customer analytics journey has been a tale of progress. more In the early days, when the e-commerce firm was the epicentre of India’s online shopping market, Flipkart relied on only Google analytics to keep track of its data. Flipkart is now one of the leading e-commerce giants globally, with revenue growth more than double what it was 4 years ago, driven by its 65% year-on-year (y-o-y) growth in sales, according to the

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Flipkart, an Indian e-commerce giant with a market capitalization of USD 50 billion, has been expanding its services to other countries, including Singapore, Malaysia, Thailand, and UAE. The company’s marketing strategy is focused on offering personalized product recommendations based on the individual customer’s preferences, behavior, and interests. The success of this strategy can be attributed to the availability of comprehensive customer data, coupled with its technology prowess. Customer Analytics: Customer data, including purchase behavior

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Flipkart’s marketing mix includes a multitude of features that are meant to appeal to each individual shopper, their preferences and behavior. In addition to the traditional factors such as product and pricing, Flipkart uses a range of analytics tools that can help the e-commerce giant in gaining insights into its customers’ behavior, motivation and preferences. This analysis enables Flipkart to refine its product offerings, design better user experiences, and provide a more personalized shopping experience to their customers. Flipk

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Flipkart, one of India’s leading e-commerce marketplaces, leverages customer analytics to ensure customer experience. By analyzing customer data, Flipkart’s business is poised to improve customer experience, enhance brand loyalty and expand customer base. Flipkart’s customer analytics helps the business understand customer behaviors and preferences. The company collects data from various sources, including customer reviews, social media, and search engine referrals. This data helps the business understand the customer’s shopping preferences,

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In February 2014, the first Flipkart mobile application was launched. The app had been created by Flipkart, a popular online shopping company, and launched with the aim of facilitating the purchase process. Initially, there were some glitches that affected the initial user experience, but as time went by, the app’s users began to grow. The success of the app is due to its intuitive interface, ease of navigation, the quality of service, and the overall experience. The app was developed based on user feedback. As a

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A recent study shows that 92% of online shoppers started their purchase journey from a mobile app. In this case study, we’ll review Flipkart’s customer analytics and how they leverage it to provide a seamless and personalized experience to their users. Flipkart has been using customer analytics to improve their online shopping experience for years. The company employs an array of tools and data analysis to help them understand their customers and their shopping behavior. The following is a brief overview of how F

Flight Centre Flying from COVID19 to Inflation Challenges

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“Flight Centre Flying from COVID19 to Inflation Challenges” is the new chapter in my blog. The title says it all — the world’s largest flight agency has become a global pandemic superstar (read: passenger crashing). Flight Centre, the world’s largest flight agency, was founded in 1976 in Melbourne, Australia, in the face of a post-World War II travel boom. They started with a 10-page business plan, with two sales agents (me, I was the

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Flight Centre’s recent share price correction is a wake-up call about the world’s biggest travel retailer. Flight Centre’s stock price plummeted 25% this week following a poor earnings update, as investors braced themselves for a recession-proof travel sector which has so far seen no signs of slowdown. Flight Centre’s shares fell from $110 to $86 after a downbeat quarterly trading update. This comes amid the recent escalation in the COVID-1

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The COVID-19 pandemic has significantly impacted the world, especially the tourism industry. The industry has been severely impacted, leading to losses for tourism companies around the world. The pandemic has resulted in a drop in travel demand and led to flight cancellations, tour cancellations, and hotel and rental car cancellations. This has led to massive losses for many tourism companies globally. The industry has also been exposed to significant inflationary pressures, and this is impacting the financial performance of Flight Centre. I am

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In April 2020, I was sitting at home with no source of income and no one to take care of my financial woes. It was a trying time for most of the globe. Everyday, I would look up on social media to find out about the COVID19 pandemic, which had ravaged the world, including my home country Australia, which had been one of the worst hit. The pandemic’s impact had brought many industries to a standstill. Airlines, travel, hospitality, and tourism were the first casualties.

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“It’s no secret that this is not the year of travel. For one, most countries have lifted their restrictions, which means no international flights are running. And the ones that are running are usually at only 50% capacity. Then when a country opens, it only gets to a full capacity of 70%-80% due to the delta variant. my blog So as travelers scramble for flights, the prices are going through the roof, and they’re not getting the discounts people paid before this pandemic,” says Richard Dyer,

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In April 2020, the world was in a pandemic. The first case was reported in China, and by the end of the year, more than 1.3 million deaths occurred globally. go The virus spread rapidly across the globe, including the US and Europe. Flight Centre’s CEO, Ben Confino, announced in June that the company would be “Fly Again” and would restart its operations by March 2021. The initial plan for flying passengers back to Australia was to restart at the beginning of November, which

TCL Seeking Strategic Growth

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As the TCL brand gathers pace around the world, the company’s next big opportunity is to position itself as a leader in smart homes and smart cities, two market segments that show enormous growth potential. TCL is well-positioned to take advantage of these trends as it offers the complete smart home solution with the market-leading Smart M6 smart speaker and the newest smart city solutions including the Smart M3 and Smart X1. By combining TCL’s expertise in 4G connectivity, voice recognition, artificial intelligence, and mobile pay

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TCL was established in China in 1995 by Chinese TV giant Hisense as a subsidiary of the Chinese electronics group Hisense (Holdings) Co., Ltd. TCL acquired most of its assets from hisense in 2000 and started building its production base at Chongqing, a major Chinese automotive hub. Its first production plant was established in May 2000 with the aim of producing home audio products. In early 2016, Hisense and TCL entered into a strategic partnership

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Creating Value

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Longchamp

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MicroStrategy’s Investment in Bitcoin C

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UTV and Disney A Strategic Alliance A

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A Strategic Alliance is a joint venture between two or more organizations to carry out business together. Both companies involved in this alliance are known as “partner” while other “partner” is “alliance” partner. This is a relationship that involves the combination of expertise, resources and technology for a specific outcome. The partnership should be designed with the goal of achieving a common business objective. In case of UTV and Disney A Strategic Alliance A, Disney’s Disney brand was to be extended to UTV, a Pakistani media company.

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UTV is one of India’s largest media conglomerates, with operations in several areas, including print, television, and digital media. In 2016, Disney purchased a 51 percent stake in UTV, with a view to expanding its global distribution of movies and TV shows. The alliance aims to create joint content opportunities that can be used on both Disney and UTV’s channels and platforms in India. This strategic alliance represents a significant opportunity for Disney to broaden its market reach in India and grow its media and

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The Carlyle Group Carving Out Atotech

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Up in the Air Dubais Airtaxi Service

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Dubai is a popular tourist destination in the UAE with a staggering average air travel of around 130,000 passengers per day. It’s known for being the world’s first and the second fastest growing city, after New York City. The city is a hub for tourism, financial sector, and luxury shopping. Dubai has a thriving culture that features several tourist attractions, the best shopping malls, and luxurious hotels. However, with this growth, the city has been experiencing

VRIO Analysis

The VRIO theory is the primary approach to analyzing a company’s strategy. I would argue that Up in the Air, Dubais Airtaxi Service (Airtaxi) follows the four elements of value, customer, technology and external environment as the foundation for the company’s strategic approach. Value, in this case, is defined as “something that customers value” in Airtaxi. The customer value is the company’s ability to deliver quality and safety services. By delivering these services on time and efficiently, Airtaxi stands out in the

BCG Matrix Analysis

Up in the Air Dubais Airtaxi Service: I had the pleasure of traveling on the new service Up in the Air (UTA) in Dubai recently. get more I have to admit that I was skeptical of such a concept. I was born and raised in New York City (NYC), home of the legendary TWA Flight 800, the worst air disaster in United States history, when the jet nose-dived into the Hudson River. In NYC, I saw the iconic Flight 9

Case Study Help

Upon waking up early one morning, I knew that I was on a trip. I would be visiting my family members who had moved to Dubai for work, but for the first time, I was flying in from their native land, the US. As I began packing, my mind raced with thoughts — Would I have a break from my busy work routine, the thrill of traveling to a new place, or maybe simply would I enjoy the familiarity of a familiar destination? I couldn’t shake off the feeling that this was my final trip to this

Case Study Analysis

The Airtaxi Service was developed to provide affordable transportation options to passengers, particularly when they want to fly around the city, be it from one place to another, or just from A to B. These flights are relatively expensive compared to regular planes, and thus, are only available for very privileged travelers and people who cannot afford regular air travel. The service was designed keeping in mind the needs and preferences of the city’s citizens. It provides transportation at an affordable cost, without the need for the citizens to have prior knowledge or experience of