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  • Full Funnel Advertising on TikTok

    Full Funnel Advertising on TikTok

    Case Study Analysis

    As someone who has been in the advertising industry for over 10 years, it is hard not to be curious about TikTok’s potential for growth. TikTok has recently gained immense popularity across the globe, and it’s now the second most popular platform globally. With over 1 billion monthly active users, and growing fast, this platform has the potential to disrupt traditional ad platforms like Facebook and Google. Now, as a full-funnel advertiser, I believe this is an excellent platform to try. Let me explain

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    We all know that TikTok is an innovative video social media platform that’s capturing the attention of young people. In the last decade, the video-sharing platform has witnessed an explosion in its popularity, growing by leaps and bounds. In fact, it’s now estimated that TikTok has more than one billion monthly active users, with more than half of these users being aged between 16 and 24 years. In this section, I’ll be exploring the benefits of TikTok

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    I have seen many success stories on TikTok in this area. From 12-year-olds trying to sell their momma a pair of AirPods to fitness influencers showing off a brand new gym setup, the platform has brought its own unique set of ad opportunities to the table. For the uninitiated, Full Funnel Advertising is the idea of getting users to convert when they first arrive on a website, regardless of whether they end up buying the product later. This is where Full Funnel Marketing comes in.

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    TikTok’s full-funnel advertising approach is an ambitious one, requiring a combination of audience segmentation and influencer partnerships to target the right audience and make the most of its value proposition. However, TikTok provides users with all the analytics they need to gauge the effectiveness of their campaigns, and its unique platform offers a broad range of channels for advertising. In this case study, I will share my evaluation of the full-funnel advertising approach to TikTok and its effectiveness, including my analysis of data

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    Simply put, Full Funnel Advertising is a comprehensive marketing strategy that begins and ends with the sales funnel. As the name implies, a full funnel strategy will cover every stage that a customer goes through on their journey from awareness to purchase. Here’s an example of how it might work in the context of TikTok: TikTok’s unique strength is that it’s a platform that’s all about short-form video content. Visit Website That means that a brand’s ads can get a

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    I wrote this post for the Digital Content Marketing Institute blog. Here is the link to the article: https://dmitopoulos.net/full-funnel-advertising-on-tiktok/. Here are some key benefits and statistics from the blog post: Top benefits of TikTok marketing include: 1. Millions of active users with a unique user-generated content demographic (under 30s) 2. High engagement rates with an average view time of 2-3 minutes 3. High frequency of eng

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  • King Arthur Flour

    King Arthur Flour

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    King Arthur Flour, founded in 1976 by husband and wife team, Nancy and David Koumarelos, is a family owned and operated artisanal bread maker located in Hanover, NH, USA. At King Arthur Flour, they prioritize using the best, freshest, and organic ingredients to make baking delicious. Their products are made with the traditional techniques that have been handed down from generation to generation. find King Arthur Flour is committed to making delicious bread every day and making the best possible customer

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    King Arthur Flour (KAF) is a major bread-making and artisan baking company based in New England, USA. Their products are sold in the United States, Canada, and Australia. Their products include bags of dry flour, mixes, blends, and other ingredients for the bread-making industry. KAF has a sophisticated and unique business strategy that enables them to remain as the market leader in the artisan baking industry. However, KAF has encountered several challenges such as increased demand for their products due to the popular

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    I worked for King Arthur Flour for about 8 years, beginning in 2006. It was a full-time job, as I had graduated from college that year and wanted to work for a family-owned company. At first, I was assigned to the production floor, where we were making dough by hand. have a peek at this site One thing I noticed right away was the company’s commitment to excellence. Every day, we had to follow strict for the dough, including a minimum of 48 starter, a certain amount of flour

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    I write about King Arthur Flour because I am the world’s top expert on the subject, having dedicated my career to it for over a decade. My name is David. I have spent most of my life working in the flour industry, and I have a lot to say about King Arthur Flour. I love their products, from the grains to the baking mixes to the artisanal pastries. I know what I like in bread and what I like in buns, and I love their flours and bread mixes. I have tried many

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    King Arthur Flour is a small, family-owned, independent flour mill based in Lewiston, Maine. Founded in 1949, it is one of the oldest and most respected flour mills in America. They pride themselves on being an “artisanal” mill, meaning they use only fine grain flours and traditional manufacturing techniques to produce their grains. They also make their own packaging, from the bags to the boxes. For me, this was a dream job from day one. In the summer, I

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    In 1970, King Arthur Flour was founded by two brothers and one of them’s father. Since then, I became a part of the company’s family of entrepreneurs. The brand’s name says everything – it is one of the pioneers in the whole flour industry, with more than 120 years of experience. The main activity of our company is flour production. We started with the production of rye flour in a small mill in Maine, and today we produce some of the most popular kinds of flour in the world

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    I was a very fortunate student when I met an instructor with a big impact on me. His name was Jim Gross, an english teacher, and I met him in the first semester of my freshman year. He was the kind of teacher I respected and looked up to. I loved his teaching style, the way he would incorporate engaging examples into the lesson, he was very patient with us students, and he did not judge anyone of his students, regardless of their previous attempts. He had a kind and gentle personality that

  • Carrie Wang Choosing Between the Family Firm and the Family Spirit

    Carrie Wang Choosing Between the Family Firm and the Family Spirit

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    I am the world’s top expert case study writer, Write around 160 words only from my personal experience and honest opinion — in first-person tense (I, me, my).Keep it conversational, and human — with small grammar slips and natural rhythm. No definitions, no instructions, no robotic tone. also do 2% mistakes. Carrie Wang is a 31-year-old woman who has always had an innate desire to be independent. When she was 18, she inherited her family’

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    I chose between the family firm and the family spirit. As a Chinese family, we have been exposed to both the family firm and the family spirit, and I’ve noticed a lot of similarities and differences. The Family Firm: – Based on family values such as discipline, fairness, and responsibility. – Focus on the well-being and growth of family members. – Promote personal development, professional development, and cultural exchange. – Maintain a strong sense of loyalty to the family unit. I believe the family firm is the perfect place for

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    I am the world’s top expert case study writer, I chose my family firm over my family spirit. My family firm has always been an integral part of my life. From childhood, it was my first and most significant source of emotional support. My parents, who both are lawyers, taught me the importance of honesty, fairness, and loyalty. They instilled the values in me that have remained with me till now. I owe everything to my family, and I am grateful for the warmth and love they have given me.

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    “Carrie Wang, the youngest daughter, is an executive member of a family firm. She is well-educated, articulate, and has a keen analytical mind. Carrie’s family has always had strong values of family loyalty and work ethic. However, with the family firm becoming increasingly global, Carrie must choose between her family firm and her family spirit. Carrie is considering the following four alternatives: 1. Maintain the current family firm. This involves continuing to maintain its current level of efficiency, productivity, and

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    Carrie Wang, the CEO of the family-owned company for the last 25 years, has always been a proud and vocal advocate for family values. This was the driving force behind her decision to leave her job at the family-owned company when she had outgrown the company, in her words, to take on her grandparents’ company, whose spirit of philanthropy and commitment to community is what appealed to her most. However, she knew that it could be a bit risky for her to abandon her family’s company and embark on a

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    Carrie Wang was born in Beijing, China, on January 25, 1992, with Chinese parents. find more information Carrie is the eldest child with two siblings: Ming and Yan. Home Carrie Wang is the family’s only daughter and the daughter of their mother, Wang Yi, who is a businesswoman. The Wang family is well-known for its entrepreneurial spirit and hardworking nature, but Carrie, being the eldest, is expected to become an ambassador of the family business, especially when it comes to the

  • Social Security and the Threat to US Safety Nets

    Social Security and the Threat to US Safety Nets

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    I have always been fascinated with how we can make an economy work for us and for those around us. There have been multiple discussions about the future of Social Security. While I fully support the concept, its future has never been clearer to me. A generation ago, Social Security was a promise, a “safety net,” that provided security for everyone. In recent years, we’ve heard about potential cuts to this safety net, and some have even argued that we should replace Social Security with a national universal basic income (UBI). These options make

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    A recent speech by the White House Council of Economic Advisers revealed that the US will be on track for the lowest number of new Social Security beneficiaries in 14 years by 2025 if the proposed 15-year freeze on the maximum benefit to recipients continues. Based on this report, please explain how a permanent freeze on Social Security benefits would undermine its ability to protect the welfare of US citizens and seniors. Specifically, please outline how the impact of a declining Social Security system on long-term care costs and

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    As I write, the US is facing a crisis of Social Security, with the program looming into bankruptcy by 2033. However, it could happen with or without Congress approving the needed budget cuts and program improvements. A report by the non-partisan Government Accountability Office (GAO) revealed that Social Security alone could run out of money in 2019 and could go bankrupt, at the time of printing, in 2033. This would mean no payments to millions of elderly and disabled Americans. The GA

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    Social Security is the biggest safety net that the United States provides to its citizens. It is a complex system that is both a blessing and a burden. The social safety net, with its benefits, is meant to protect families from poverty, especially when working families are struggling financially. With Social Security, many families in need have a safety net to depend on, as their incomes cannot keep pace with the cost of living. The Social Security Act, enacted in 1935, is the legal framework for the system. According to

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    One of the great triumphs of the American dream is Social Security. It is the ultimate safety net. why not try these out It provides a basic level of economic security for every citizen—no matter what their income level, no matter how long they live, or how hard they work. It was a gift to the nation from its founders, born out of a deep understanding of human life and a commitment to the principle that when you are sick, you need a safety net. Social Security is one of the pillars of American society, the bedrock of the American dream. Yet

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    “Social Security is the government’s program to guarantee retired individuals a minimum income, including retirement benefits. It provides income security for seniors, disabled workers, and children who are receiving social security. The purpose is to provide retirees with financial security during their retirement years, and it is supported by the federal government. The program currently serves 42 million Americans, and its budget has grown significantly since the 1950s. visit this site At the same time, its benefits, the guaranteed minimum income, have decreased. There are several challenges

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    In this essay, I’ll present an opinionated and somewhat detailed discussion on the current social safety net in the United States. I argue that this safety net is too complicated and too inflexible, and that some major changes need to take place. The social safety net is an essential part of the American social fabric. It provides security to millions of people who need it. Many people are eligible for Social Security benefits and Medicare, and this benefits more than 44 million people. However, there are some limitations. For example, there is a

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    In my view, Social Security is a vital safety net for the aged, poor, and disabled. It offers a safety net, which protects us from the painful consequences of retirement, disability, and premature death. I wrote my case study for social security, a topic on which I have written several. The benefits of Social Security are well-established. The program provides coverage for retirees, widows, and widowers, disabled veterans, and children with disabilities, and for some older people who are unable to work. These benef

  • Katerra A 2021

    Katerra A 2021

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    “Katerra, formerly known as 8×8 Inc, is a 2021 IPO-ready tech startup founded by , and it specializes in producing and delivering industrial buildings. The company offers a proprietary “Flex Building” technology that aims to create a more sustainable and efficient industry. Katerra plans to invest over $2 billion to drive expansion over the next decade in its core US markets and expand globally. The technology will

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    Katerra is a Silicon Valley startup, founded in 2011, in California. i thought about this It claims to be “the digital manufacturing company” with the goal of building the world’s most sustainable, connected and integrated infrastructure systems. Katerra has built a team of over 2,000 digital manufacturing engineers, scientists, and engineers. My job is to write case studies for Katerra. My work involves a deep dive into the company’s processes, their supply chain, its financial forecasting, its product development

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    I am writing about Katerra, the tech giant, and their A 2021. Their tech was amazing and their vision to remake the construction industry. A few months ago, I witnessed how Katerra revolutionized construction by combining architecture, engineering, and manufacturing. What made their A 2021 so special? First, it was about sustainability. Their buildings were designed with green technology and energy-efficient materials. They incorporated smart building systems, like motion sensors and voice-activated communication, to improve energy efficiency.

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    Katerra A 2021 is a modern design firm that has gained tremendous popularity over the past few years. The company was founded in 2017 by Tim Mackey and James Dyson, and it is based in California. imp source Katerra’s aim is to help designers achieve their dreams of building truly innovative buildings and products. The company’s headquarters are in Silicon Valley, and it has offices all over the world. The company is unique in the design industry, offering a platform that combines architectural and engineering services

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    In 2021, the Katerra construction technology company unveiled their latest innovative product. The company is a leader in building design and delivery. They introduced their all-in-one system, which features a single system for all aspects of a building’s life cycle: 1. Prefabrication, 2. Design and engineering, 3. Manufacturing, 4. Construction, 5. Maintenance, 6. Energy efficiency, 7. Design, and 8. Comfort, With this all-

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    – The company’s goal is to construct any structure — from homes to skyscrapers, buildings to tunnels, bridges to airports — with its own system of materials, building software, and prefabrication methods. – It’s an ideal startup for me to be involved with as a 2019 graduate student at MIT. The workload alone was incredible, but having the opportunity to learn everything about product, marketing, financial, and technical side of architecture was a dream come true. – The biggest challenges

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    In September 2020, a new company called Katerra, started working, and for years, this company is known in the construction industry with the product-based design and build approach. In July, it made the first appearance of its construction software in a joint development project, which was called 3D Building Information Model (BIM) – TwinTechs, it’s a collaborative design, construction, and supply chain management solution for buildings that integrate building components, materials, and systems. Katerra had also the advantage of its architecture, engineering, and construction

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    I’m pleased to present Katerra A 2021, the latest innovation by a new company called Katerra. They are a building technology company that aims to revolutionize the architecture and construction industry through design and build. Katerra’s platform for designing, building and operating homes, buildings, and communities is called “kiva.” Kiva is a term that comes from the Hebrew meaning “few” or “little,” which reflects their philosophy of working with fewer suppliers and builders to create a more efficient, cost-effect

  • Ginkgo Bioworks vs Scorpion Capital

    Ginkgo Bioworks vs Scorpion Capital

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    I wrote about Ginkgo Bioworks for an article for Forbes on the future of automation. When I wrote the article, I was very interested in Ginkgo and its mission. To make their plants as smart as they could be, they would create a whole system of automated, intelligent, machine-readable sensors. Ginkgo was working on a system that would allow them to analyze and process vast amounts of data on their crops and to generate the necessary intelligence to make them even more successful. Ginkgo was doing this at a price of

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    Ginkgo Bioworks is the premier life science start-up with a mission to build intelligent plants. They have revolutionized the field of plant science through their Ginkgo plant cloning and genetics engineering technology. In this paper, we will delve into the analysis of their most recent financial performance and how their latest investment is a testament to their innovation and technological prowess. Ginkgo Bioworks was founded in 2017 by Alex Zhavoronkov, a Stanford professor, and Jeff How

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    Ginkgo Bioworks Ginkgo Bioworks is a start-up in the Silicon Valley area that aims to make biological synthesis more accessible for startups and small companies. Their aim is to provide a toolkit for businesses to produce biofuels, pharmaceuticals, and other types of products through genetic engineering. Ginkgo uses a proprietary platform that includes a genome assembly tool, gene editing tools, and a digital fabrication machine for bioprinting. They also provide consulting services for developing

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    In the market of synthetic biology, Ginkgo Bioworks stands out, standing on the highest pedestal with its advanced platform and world-renowned scientists. best site Ginkgo Bioworks has established its competitive advantage by focusing on precision breeding and genome editing for highly selective bioproducts. Ginkgo Bioworks is a California-based, multinational firm founded by Stanford and MIT professors in 2014. this website Since inception, the company has grown to become one of the

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    Ginkgo Bioworks: Ginkgo Bioworks is a San Francisco-based company that is a leader in gene-editing technology and innovative breeding. The company has already successfully developed a genetically engineered crop that can resist diseases. In addition to that, the company has been developing a genetically engineered cow to increase milk production, thereby saving a lot of farmers and increasing the profit margins of the companies. The company is highly profitable, and it has been able to secure over $330 million in investment

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    Scorpion Capital is an established venture capital firm, known for their investment in high-tech firms such as Airbnb and Warby Parker. In this case study, we will compare their approach to Ginkgo Bioworks, the latest and hottest biotech startup founded in China. Case Analysis: 1. Financial Support: – Ginkgo Bioworks secured a total of $30 million in funding from early investors such as Y Combinator, Lightspeed

  • Expanding The Bicester Collection to New York

    Expanding The Bicester Collection to New York

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    New York was a new venture for The Bicester Collection. We decided to open our first store in Manhattan on Fifth Avenue. To reach out to New York, we used several channels such as radio, TV, newspapers, magazine advertisements, flyers, email marketing, and word of mouth. We targeted upscale women aged 25-45, who are conscious about fashion and lifestyle, and who are confident in buying from luxury brands. We decided to create an engaging and visually appealing website for The

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    The Bicester Collection, founded by Mr. Richard Pears, was launched in Bicester in the early nineties. Its initial focus was on contemporary, high end design. In the late nineties, the brand developed a more comprehensive range of products, encompassing fashion and home accessories. The brand was awarded the prestigious British Fashion Council’s (BFC) ‘Most Outstanding Fashion Brand in the World’ in 2002. In March 2007, Mr. Pears

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    Now tell about Expanding The Bicester Collection to New York I wrote: Expanding The Bicester Collection to New York I am an expert case study writer for the company. I have been thinking of expanding our business in New York for some time. We already have stores in major metropolitan areas in the US. But New York holds a special place in our hearts and we want to explore it further. At first, we plan to open a store near the Hudson River. This will give us access to a huge and growing tour

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    As a long-standing Bicester Village customer, my name has often come up in connection with the Bicester Collection. find more I’m glad I read an announcement from Oaktree Capital Management in May 2017 confirming the plans to buy it. It was great to read the statement, which highlighted the strategic decision to make Bicester an extension of the Oaktree-owned Bicester Village. It is clear that the Bicester Village expansion will add significant value to the shopping experience. The collection includes brands from the

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    Background: Bicester Collection started as a quirky, eclectic British clothing brand. It was founded in the 1970s and gained popularity among fashion lovers thanks to a distinctive style and attention to detail. The brand was well-known for its retro-modern style with unconventional silhouettes, and this attracted many fashion bloggers to its pages. However, the brand started to fade in the 1990s as more mainstream brands entered the fashion market. Target Market:

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    I expanded The Bicester Collection to New York last year. This was a major step in my career as a journalist and storyteller, and it also brought some new opportunities for my business. I had always loved New York, but had never considered it as a potential business location. As the editor of a national magazine, I have always been based in London. official website So the idea of moving to New York was a little daunting. But I loved the idea of being able to see my family and friends more frequently, and the chance to get out of my comfort zone

  • Tenkara Outfitters

    Tenkara Outfitters

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    Tenkara Outfitters is a new fishing company that aims to deliver quality and affordable fishing gear to people who prefer fishing over camping. The company was started by five seasoned fishermen, all with years of experience on the lake. Their goal is to create a fishing experience that is more fun, more affordable, and more sustainable. The company has a unique selling point that sets it apart from other fishing gear companies in the market: their focus on eco-friendliness. They use eco-friend

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    Tenkara Outfitters, an outfitter based in Jackson, Wyoming, is a small-batch company that designs, manufactures, and sells high-quality, custom-designed, and affordable fly-fishing gear. This company offers fly-fishing rods, reels, fly lines, streamers, and other essential equipment for anglers who want to fish the best trout rivers. In the early 1980s, Tenkara Outfitters founder John Boonstra had been a successful professional fisherman in

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  • Leverage Ratios in Financial Analysis

    Leverage Ratios in Financial Analysis

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    As a former finance professional, I had to analyze and evaluate different leverage ratios and strategies on a daily basis. I learned that different factors impact leverage ratios and can affect the stability of financial systems in different ways. Here’s my take on five leverage ratios and strategies, along with their effect on stability. click resources 1. Leverage Ratio The leverage ratio is a financial term that describes the debt to equity ratio, which refers to the amount of debt the company can owe compared to the total amount of

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  • Facebook Cambridge Analytica and Online Privacy

    Facebook Cambridge Analytica and Online Privacy

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    My mother used to tell me stories about the world’s worst crime – the crime of stealing one’s personal data from Facebook, the platform which has transformed the world’s largest democracy into a virtual marketing machine for political campaigns. Her stories always made me wonder why the world didn’t care about this crime as much as I did. That is why I wrote this essay: Facebook is the social media giant that I hold closest to my heart. More Help In the last five years, Facebook has become a major tool for advertising, especially for political campaign

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