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  • Marou Producing HighEnd Chocolate from Bean to Bar in Vietnam

    Marou Producing HighEnd Chocolate from Bean to Bar in Vietnam

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    Marou is a well-known and established brand for high-end chocolate in the United States. This chocolate brand originated from Vietnam in the late 2000s, but since then it has become globally recognized and well-known. Marou produces a range of premium chocolates that are rich and creamy, while its production methods have received numerous awards for being environmentally friendly. Overview Marou produces premium chocolates with carefully sourced ingredients. This includes the use

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    I once saw a group of farmers sitting in a village, picking a few nuts and watching them smolder on the heat. I have longed to bring back the smell of coconut oil and the taste of palm sugar, the sensory experience of a cup of coffee, and the ritual of making chocolate. That’s why I decided to bring a team of chocolatiers and coffee experts to the region. The project started with one farmer’s coffee plant, which we are growing on a 12 acre plot

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    Marou Producing HighEnd Chocolate from Bean to Bar in Vietnam Marou Producing HighEnd Chocolate from Bean to Bar in Vietnam is the company which has become one of the leading companies in Vietnam in the production and marketing of high-end chocolate. The company was established in the year 2005 with the ambition of creating world-class chocolates from beans sourced from the best places and suppliers all over the world. At Marou, we strive to make our products as unique

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    Vietnam’s food industry is rapidly moving forward, especially in the recent years, with increased global demand for Vietnam’s cuisine. Vietnam has become the world’s newest and largest producer of cocoa beans, which has driven the country’s cocoa production to the third highest in the world, and Vietnam’s overall cocoa industry is set to become one of the world’s fastest growing chocolate markets. click to find out more Marou Producing HighEnd Chocolate from Bean to Bar in Vietnam has established the country as an influential player

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    Marou is a highly-rated chocolate brand that was born in Africa. The brand started its production in Burundi, Africa, and quickly found its way to the international market. The brand began production in Burundi in 2005 with an estimated capacity of 30,000 chocolates per month. However, the company’s production capacity grew to 250,000 chocolates by 2007. Marou’s success story continued to grow through its commitment to high

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  • Innovation Flow Managing Innovation Scouting at Bayer

    Innovation Flow Managing Innovation Scouting at Bayer

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    Bayer is one of the biggest pharmaceutical companies in the world, and with their headquarters located in Leverkusen, Germany. Bayer produces a wide range of pharmaceutical products and is known for its extensive research and development activities, especially in the area of oncology and antibiotics. The company has a strong research department, consisting of around 200 researchers in different labs located across Germany, UK, France, Italy, and the USA. This research department is divided into two groups: Discovery Research, which is responsible for ident

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    “Innovation Flow” is a well-known strategy used by leading organizations in high growth markets and startups. It is a continuous process by which new ideas, technology, and products are continuously generated and implemented, while new ideas and products are continuously discarded. click here for more Innovation Flow provides a natural, unimpeded flow of fresh ideas, and a competitive advantage to organizations in a highly competitive environment. This case study examines the innovation strategies of Bayer, one of the world’s leading agriculture and healthcare companies. The analysis exam

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    Innovation is the way to keep the company ahead in a rapidly changing world. Bayer is one of the top multinational pharmaceutical corporations globally. It focuses on R&D, manufacturing and marketing innovative and effective new products. The company is well aware of the changing trends of society and has identified a need for innovative products in the pharmaceutical industry. The company has a team of innovators to manage their innovation. In this study, the focus will be on how they do it.

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    [Section: 1] I had the opportunity to join Bayer as Marketing Manager to help to innovation flow, manage innovation scouting, and develop new business models at the company. At first, I struggled with the terminologies and definitions of innovation flows, scouting, and business models. But after several meetings with key stakeholders and internal training sessions, I was ready to tackle the big challenge. I remember my first day on the job, where I was welcomed by the Chief Marketing Officer (

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    Bayer’s innovation journey started in 1993 when Dr. Jürgen Becker was appointed as head of R&D for its pharmaceutical division. His vision was to make Bayer the market leader in the field of plant sciences by 2000. To achieve this objective, the company had to invest in a global R&D network and to strengthen its product pipeline. He understood that R&D required a focus on two main topics: discovery of new molecules and integration of new technologies. The discovery was the main challenge,

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    Bayer has been successful in the recent years in creating new innovative products that meets the growing demand of the market in order to increase their revenue. But to create new innovative products, Bayer is still scouting the markets. It is a critical activity to scout the market that can potentially increase the company’s profitability and growth opportunities. The goal of this activity is to search for the trends in the market where the new innovative products can be developed. One of the methods that Bayer uses is the innovation matrix. The innovation matrix is used in ident

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  • Swimming with the Sharks HPILs SMEtoMain Board Migration

    Swimming with the Sharks HPILs SMEtoMain Board Migration

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  • Reinventing Performance Management at Deloitte B 2018

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  • Genomic Health Launching a Paradigm Shift

    Genomic Health Launching a Paradigm Shift

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  • The Carlyle Group Carving Out Atotech

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